eCommerceNews New Zealand - Technology news for digital commerce decision-makers

Loyalty programmes stories

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Australians flock to loyalty programmes amidst living costs surge
This month
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cx
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loyalty programmes
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qantas
Amidst rising living costs, 95% of Australians utilise loyalty programmes, with usage up 18% YoY, according to a study by Pureprofile and Retail Doctor Group.
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Airtime Rewards appoints Annika Fuchs to spearhead international expansion
Last month
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loyalty programmes
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european
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uk
Airtime Rewards appoints Annika Fuchs, ex-Readly executive, as Head of International Expansion, aiming to replicate its UK success globally.
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How Innovative Loyalty Programs Boost Customer Retention
Last month
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cx
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martech
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subscriptions
Retail subscriptions have proven to be key in fostering enduring brand loyalty and customer retention, responding to changing consumer behaviours and economic shifts.
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Revolutionising the Future of Loyalty: Insights from Industry Leaders
Last month
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big data
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bi
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cx
Industry heavyweights shed light on the future of brand loyalty, stressing the importance of technological innovation, personalisation and ethical engagement.
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Loyalty programs and innovation, experts reveal all
Wed, 31st Jan 2024
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cx
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martech
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commerce systems
As technology advances and consumer behaviours evolve, loyalty programs require new-age strategies, explain Australian Loyalty Association (ALA) experts and emerging talent in all-inclusive interviews.
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Antavo launches academy to foster customer loyalty & enhance skills
Fri, 3rd Nov 2023
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cx
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martech
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partner programmes
Antavo, the loyalty cloud platform, has launched the Antavo Academy, a training scheme that offers hands-on tutoring and certification.
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Video: 10 Minute IT Jams - An update from Eagle Eye
Mon, 25th Sep 2023
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saas
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apac
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loyalty programmes
Eagle Eye's Miles Toolin discusses the company's AI-driven loyalty and promotions platform and its plans for the APAC market. #TechDay #marketing.
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Loyalty Now lists digital loyalty program benefits for businesses
Thu, 14th Sep 2023
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data protection
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cx
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martech
According to Loyalty Now, it's important to look for a flexible solution instead of a one-size-fits-all promise.
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Australian unions link with hi-tech company Loyalty Now
Thu, 24th Aug 2023
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loyalty programmes
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loyalty now
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economy
Australian workers struggling with cost-of-living pressures will be able to get cash back on day-to-day purchases under a new hi-tech program.
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Untie Nots wins deal with largest supermarket chain in Singapore
Thu, 1st Jun 2023
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singapore
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loyalty programmes
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digital marketing
Eagle Eye's Untie Nots has secured a multi-year contract with NTUC FairPrice, Singapore's largest retailer, to deliver loyalty challenges.
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Loyalty NZ completes cloud migration to unlock new value
Thu, 26th Jan 2023
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cloud services
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public cloud
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aws
Loyalty NZ, known for the Flybuys loyalty programme, has completed the cloud migration programme with the help of partners The Instillery, AWS and VMware.
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2023 Trends: Future proof your loyalty program with a data-driven strategy
Mon, 14th Nov 2022
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big data
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bi
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data analytics
Loyalty programs are crucial for travel, hospitality, and quick-serve brands. But why are so many getting it wrong?.
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How to implement an effective and personalised loyalty program
Wed, 8th Jun 2022
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big data
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bi
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data analytics
There’s no doubt about it – incorporating a robust customer loyalty program in almost any consumer-facing business can pay off.
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Harnessing digital innovations to maximise loyalty programmes and improve CX
Thu, 26th May 2022
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crm
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digital transformation
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saas
When it comes to the retail sector, merchants have never had access to so many different client touchpoints and data to understand their customers better.
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Research unveils precarious customer loyalty for retailers
Wed, 18th May 2022
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bi
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big data
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crm
New research has found customers are reassessing established brand loyalties as their priorities and behaviours shift.
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Lightspeed launches all-in-one marketing platform in ANZ
Wed, 18th May 2022
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open source
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loyalty programmes
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digital marketing
ECommerce provider, Lightspeed has launched a new all-in-one marketing solution, Lightspeed Marketing & Loyalty in Australia and New Zealand.
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How franchisees can benefit from card-linked, frictionless rewards programs
Wed, 16th Feb 2022
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martech
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cx
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loyalty programmes
Franchise owners are re-evaluating business priorities and making renewed commitments to improving customer experience due to the fallout of COVID-19.
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How investing in card-linked loyalty programs can improve customer retention
Tue, 1st Feb 2022
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big data
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bi
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data analytics
Retailers can improve customer retention and secure repeat business through card-linked loyalty programs that remove friction and inconvenience for shoppers.
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Data derived from customer loyalty: more valuable than ever before?
Mon, 10th Jan 2022
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bi
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big data
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martech
With the death of cookies, the 'value exchange' between businesses and their customers' willingness to share personal data has never been so important.
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How card-linked loyalty programs will take eCommerce to the next level
Thu, 14th Oct 2021
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cx
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martech
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crm
A card-linked loyalty program can help retailers and service providers take their eCommerce to the next level in several ways.
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How open ecosystem, card-linked loyalty programs are changing Australian retail
Wed, 29th Sep 2021
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cx
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martech
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crm
As we transition away from cookie-based advertising, confusion around last-click attribution will dissolve in favour of card-linked platforms.
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Data: the key to unlocking loyalty success
Mon, 27th Sep 2021
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martech
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loyalty programmes
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cheetah digital
Effective customer relationship leaders understand how to grow customer relationships by leveraging customer data to glean valuable behavioural insights.
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Unleashing the power of retail loyalty: Who is getting it right?
Mon, 30th Aug 2021
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cx
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martech
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crm
Loyalty programs provide an exclusive ‘experience beyond the product' and help businesses get a better picture of their consumer buying journey.
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Businesses urged to improve customer experience through card-linked loyalty programs
Fri, 27th Aug 2021
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cx
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martech
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crm
Retailers that improve the customer experience are better placed to improve revenue and profits amid growing competition, writes Loyalty Now CEO Cary Lockwood.